Diamond Ruff Project
Wow, it seems like I have not posted an update in forever. I have to get better at keeping you all up to date with what’s going on with the company. Some really great things have been happening. So I will try to do a brief overview of all that is going on.
So the last post was on January 25th about 2 weeks ago. In that short amount of time I have been keeping myself extremely busy. The first thing was By Renee Visions launched a division to the company that was discussed in our business plan but never implemented. We were waiting for the right time to launch it. As you all know By Renee Visions is a publishing, marketing and public relations firm. The division of the company that specializes in public relations is called, “Red Shoe Exposures”. This week we were able to put it on the map, starting off with a huge project, the “Black Dynamite” movie premiere starring Michael Jai White.
I was blessed to be asked by Joe Young to assist him with public relations for his company Young! Studios. I was honored to be considered for the position but gladly accepted. It has been such a learning experience and great exposure for myself and the company. Three hundred people came out including Sen. Coleman, the State Rep. the Governor and the Mayor.
“Red Shoe Exposures” held it down arranging the complete schedule of Michael Jai the entire time he was here. From the moment he stepped off of the plan we had arranged interviews with him on Fox 61 Stan Simpson Show as well as the Fox 61 morning show. Immediately following we were at Hot 93.7 for the DJ Buck and Nancy show then over to channel 3 for Better Connecticut with Scott Haney a slew of interviews followed including lunch with Alan Laz. Closing up the day with a meet and greet at the Boys and Girls Club and an autograph signing at Buckland Mall. I’m not boasting but I must say I was proud of what we were able to accomplish for the first time with this new division.
So if you are or someone you know is looking for exposure, look for the girls with the Red Shoes…
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I was blessed to be asked by Joe Young to assist him with public relations for his company Young! Studios. I was honored to be considered for the position but gladly accepted. It has been such a learning experience and great exposure for myself and the company. Three hundred people came out including Sen. Coleman, the State Rep. the Governor and the Mayor.
“Red Shoe Exposures” held it down arranging the complete schedule of Michael Jai the entire time he was here. From the moment he stepped off of the plan we had arranged interviews with him on Fox 61 Stan Simpson Show as well as the Fox 61 morning show. Immediately following we were at Hot 93.7 for the DJ Buck and Nancy show then over to channel 3 for Better Connecticut with Scott Haney a slew of interviews followed including lunch with Alan Laz. Closing up the day with a meet and greet at the Boys and Girls Club and an autograph signing at Buckland Mall. I’m not boasting but I must say I was proud of what we were able to accomplish for the first time with this new division.
FOR IMMEDIATE RELEASE:
Hollywood Heavyweight Michael Jai White signs on to play Diamond for the
Diamond Ruff Movie
Hartford, Connecticut – Nationally recognized cartoonist and writer, Joe Young, President of Young! Studios has published a novel called Diamond Ruff. The book is based in Joe’s hometown of Hartford, Connecticut and focuses on a 28-year-old multi-millionaire street smart con artist, Diamond Ruff, who meets a charismatic Generation X Martin Luther King Jr. – type, Reverend Trek Woods. The plot is filled with excitement, romance, trills, faith and redemption. The two men form a bond that changes each others lives. Their bond helps Diamond Ruff to gain clemency from prison and utilize his talents to inspire youth. Diamond Ruff also builds a blue print for Reverend Woods to financially secure the future of his church while increasing his popularity amongst the masses.
The novel Diamond Ruff is on its way to becoming a national bestseller and an international box office sensation. Recently, Michael Jai White star of the movie Spawn, Tyler Perry’s, Why Did I Get Married, and newly released Black Dynamite has just signed on to play Diamond Ruff in the feature film. He stated, “I can’t tell you how passionate I am about the Diamond Ruff movie – this is the most truthful thing I have ever read. I live my life in support what this book is about”. The book is part of Joe Young’s Diamond Ruff Project, a historic public inter-generational participatory project designed to inspire youth to go after their dreams. Young aspires to enforce the message that despite humble beginnings, poverty, hardship, and adversity, young people can overcome and achieve greatness. He feels particularly close to this message as a native of Hartford knowing first hand what lifestyles the youth are exposed to in the inner city.
As a Guinness World Record Holder and recipient of the White House’s Daily Point of Light Award Joe is a great role model for young people. He has been featured in Essence, People, Ebony and Jet Magazines; the New York Times, the Boston Globe, US Weekend, C-Span and many other media outlets. Young is the creator of the previously nationally syndicated Scruples comic strip and animated Holiday film, It’s Christmas, Dr. Joe. Young! Studios involves youth from thier after school program to market utilizing the internet and various social networks. Mr. Young says, “The manner in which we are marketing this project is unique; we have a presence on My Space, Facebook, You Tube, Twitter and various Public Access networks. The daily blogs and weekly videos on the progress of the project are broadcast via the website and You Tube. They keep club members and website visitor’s part of the journey and enable them to experience the daily grind of working on a project of this magnitude.”
Currently Joe and his team have premiered their first music video production called “Are You Sleeping?” at the Bushnell Theatre in Hartford, Connecticut starring Kyle Young and Natasha Ramos. The video features Hollywood actor Jim Noble of Dynasty and Benson. It is the official promotional song for the Diamond Ruff Project, based on the Diamond Ruff novel. This inspirational video will empower and motivate people to achieve their dreams. The Diamond Ruff Project has attracted other celebrities such as: NBA Basketball Star Ryan Gomes of the Minnesota Timberwolves; actor and football sensation, Jim Brown: Hip Hop artist, model, and rapper Gloria Velez; BET comic Brandon Marshall; and Hip Hop artist and actor Fredro Starr, from the film Save the Last Dance and a member of the rap group Onyx. Mr. Starr states, “This project is going to be very big, so I am getting involved now on the ground floor!”



















